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The All-Around Champion
You Can Trust.

Fortuna Tyres, a Belgian brand known for its commitment to European quality, offers a powerful all-around solution for your price conscious customers. Manufactured according to rigorous European and international standards, Fortuna delivers exceptional performance, a focus on sustainability, and a competitive edge for your business.

Expand Your Reach,
Elevate Your Sales.

Attract a wider range of drivers with Fortuna's unique combination:

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A BELGIAN BRAND

Sporty
All-Rounder:

Fortuna caters to drivers seeking both confident handling and everyday practicality.

High-Speed Stability
& Enhanced Grip

Fortuna prioritizes safety with excellent stability and all-weather grip, minimizing returns due to seasonal changes.

Sustainable
Choice

Supercharge your eco-conscious offerings. Fortuna Tyres are designed with a focus on reducing rolling resistance and minimizing waste.

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Products
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ECOPLUS HP

Passenger

Summer

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ECOPLUS UHP

Passenger

Summer

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ECOPLUS UHP 2

Passenger

Summer

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EURO VAN

Light Truck

Summer

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ECOPLUS SUV

SUV

Summer

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ECOPLUS 4S

Passenger

All Season

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ECOPLUS 2 4S

Passenger

All Season

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ECOPLUS VAN 4S

Light Truck

All Season

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GOWIN HP

Passenger

Winter

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GOWIN UHP

Passenger

Winter

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GOWIN UHP 2

Passenger

Winter

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GOWIN UHP 3

Passenger

Winter

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GOWIN VAN

Light Truck

Winter

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WINTER SUV

SUV

Winter

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WINTER SUV 2

SUV

Winter

Tyre Label
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The European Tyre Labelling Regulation has been in place since 2012 and provides information on the fuel efficiency, wet grip and external rolling noise of tyres. Its aim is to increase the safety and the environmental and economic efficiency of road transport by promoting fuel-efficient and safe tyres with low noise levels. The EU has committed to cut its greenhouse gas emissions to reach climate neutrality by 2050. Choosing more fuel-efficient tyres can help to reduce transport emissions, which play a major part in fulfilling these goals.

In order to help customers with their choice the EU introduced a new regulation, which came into force on May 1st 2021.This regulation contains a revision of the EU label and registration to the European Product Registry for Energy Labelling (EPREL). The new label contains the same three classifications as before, though renewed, and is supplemented with additional pictograms to inform about enhanced snow grip and ice grip performance. A QR code on the label gives access to the European Product Registry for Energy Labelling, EPREL, a database with additional information such as a product information sheet and possibility to download the label.

Customers should be made aware that actual fuel savings and road safety depend heavily on the behaviour of drivers and the proper maintenance of the tyres. The three classifications are, although important, not the only performance parameters.

The European Standard

Fortuna tyres are engineered and produced according to European and international regulations: E-mark, S-mark, REACH compliance, M+S, snowflake symbol.

E-mark certification ensures the minimum EU or International (UNECE) standards in relation to its dimensions, load and speed rating. S-mark certification, sound marking, certifies that the noise amount complies with EU or International (UNECE) standards.

The REACH (Registration, Evaluation, Authorization and Restriction of Chemicals by the European Parliament) regulation, which was launched in 2007, restricts the use of chemical substances that have a negative impact on human health and environment. M+S marking is a Manufacturer’s declaration which implies that tread and material are designed in a way that driving performance on mud and snow is better than with normal standard tyres.



The snowflake regulation (three-peak snowflake symbol) requires for snow tyres a minimum of braking and traction performance on snow..

The Reseller's Advantage

Maximize your profits with Fortuna:

Competitive
Margins

Fortuna offers exceptional value for your customers, translating to healthy profit margins for your business.

Simplified
Inventory

Focus on a single, reliable brand that covers a wide range of driving needs.

Strong Brand 
Reputation

Leverage the trust associated with Belgian design and quality to attract new customers.

Long Term
Focus and Stability

Not depending ona single manufacturer.

Embrace the Fortuna Journey

Fortuna empowers your customers to navigate every road with confidence, while positioning your business as a leader in performance, sustainability, and value.

Join theFortuna Network

Partner with Fortuna and unlock a world of opportunity. Contact us today to discuss becoming a Fortuna dealer and experience the journey to success together.

Contact

Thank you for your message.

We strive to answer within 2 business days.

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